adLemonade is a very good online marketing agency! Their creativity, enthusiasm, valuable advice and support have helped us to develop an effective long-term strategy and achieve excellent results: a growing conversion rate and more website visitors. We are happy to recommend adLemonade for any business that wants to increase its visibility.
eCommerce ManagerJolidon International
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Jolidon is a Romanian lingerie and swimsuit manufacturer, founded in 1993 in Cluj-Napoca. After 27 years of activity, Jolidon products are exported especially to the European Union as well as to America and Asia.
Shop.Jolidon.ro: lingerie online store which in approximately 5 years since the launch of the websites has reached the top 5 lingerie websites in Romania.
Create a fully integrated paid and owned content strategy to engage and connect with Jolidon consumers. Improving the mobile / desktop conversion rates and the sales volumes.
As Jolidon’s digital marketing agency, we developed a PPC strategy for their key platform – Google Ads.
The main focus was:
• Teasing Black Friday offer;
• Testing of Expanded Text Ads vs Responsive Search Ads vs Countdown Ads;
• Search campaigns BF, DSA, Search by categories, Targeted Display, GDN Blast, Remarketing;
• Discovery Campaign – compared to standard Search and Display / Remarketing campaigns, Discovery Ads have a better conversion rate and the CPA is 40% cheaper.
• The traffic volume increased by 174%
• The number of conversions increased by 548%, while the CPA decreased by 57%
• The conversion rate has improved by 136%
• The revenue increased by 608%
Let’s build incredible campaigns together.
TEABOUT US
Since 2012 in the digital advertising space, we are a results-based marketing agency specialised in online marketing strategy, implementation and automation.
We love to mix creativity, data and technology to help our clients become closer to their consumers and their employees.